WestWorld is a premier multi-use event facility, consisting of over 300,000 square feet of exhibition space on 386 acres of desert.  An onsite Equidome offers seating for 3,400 at equestrian events held at the facility each year.  WestWorld also hosts the Barrett Jackson Collector Car auction and the Scottsdale Arabian Horse Show.

In 2018-19, Seidman was commissioned to estimate the economic and fiscal impact of WestWorld’s annual program of events in the City of Scottsdale and Maricopa County.  This included field survey work at 12 events.  Ten ASU students were employed and trained by Seidman to collect the data from approximately 3,000 visitors.

Economic impacts were estimated using an IMPLAN model.